Campaign Background

In 2020, Riverside City College launched a campaign that represented our identity for three years, focusing on pathways. We are on the brink of a new era, ready for renewal and rediscovery in response to changing times. We listened to our student community and their aspirations, dreams, and perspectives to craft a campaign that resonates with the diverse individuals served and preserves history. From Pathways to People: This is not just a campaign; it is a movement for every member of the RCC family.

We are ALL RCC

Vision

• Vibrant and dynamic educational landscape blending past, present, and future.
• Fusion of honoring tradition while embracing innovation and diversity.
• Dedication to valuing each student's unique journey.
• Commitment to limitless pursuit of knowledge.

Mission

Empowering Transformation, Embracing Diversity, and Shaping Futures: Riverside City College's Commitment to Redefining Education.

Tentative Timeline: Phase 1

• 8/31- Meeting with the President, Academic Senate, CSEA, ASRCC< and Marketing Committee to present design concepts. 
• Week of 9/4- Presentation to Marketing Committee
• 9/8- Presentation to Executive Leadership of ASRCC
• 9/11- Presentation to Academic Senate
• 9/25- Presentation to all LC's
• 10/9- First information item of two concepts presented to EPOC for feedback

View Presentation

Contact 

Email: leslie.vargas@rccd.edu